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CASE STUDY

Alla vamos Panama

PROJECT
OVERVIEW

allavamospanama is an all-encompassing digital gateway and tourism web portal for Panama City, designed and developed from end to end. The platform merges an intuitive, contemporary user interface with a robust technical foundation to guide both domestic and global visitors through the city's key highlights. With an interactive focus, the portal acts as a seamless digital hub for discovering and planning the ultimate urban experience in Panama.

Project Overview
3 Weeks
5+ Screens

PROBLEM
STATEMENT

Domestic and international travelers frequently struggle with the absence of centralized, modern, and high-performance digital platforms that simplify exploring Panama City. Existing resources often lack visually engaging art direction or responsive layouts, making urban navigation cumbersome and failing to fully captivate visitors.

THE
SOLUTION

I designed and developed a high-impact, high-performance web portal. The user-centric UX/UI was conceptualized in Figma to guarantee seamless discovery and navigation. Technically, the layout was crafted using HTML5, SCSS/SASS, JavaScript and Bootstrap for maximum responsiveness, with Gulp automating the build processes. To elevate the user experience and drive engagement, I integrated rich animations and smooth transitions using GSAP, creating a premium, immersive digital journey.

MY
ROLE

  • Art & Creative Direction
  • UX/UI Design in Figma
  • Web Layout & Styling (HTML5, SCSS/SASS, Bootstrap)
  • Frontend Development (JavaScript, Gulp)
  • Interactivity & Animation (GSAP)
Tools mockup

Tools

Empathize
Empathize
Define
Define
Ideate
Ideate
Design
Design
Test
Test

The site is amazing! I love it, is very clear, minimalist and easy to search the information.

Edwin González CEO of Alla vamos Panama